Keyword Research. 

Understand what your audience are looking for 

In marketing, a lot comes down to keywords. They’re important in everything we do and they should be important to you as well. 

Keyword research focuses on uncovering what your users are searching for, how often they're searching for it and in what format they wish to consume it. 

At BarkWeb, our professionals use a variety of industry-leading software to uncover your user's search intent. Using this information, we’re able to develop an organic traffic strategy, focusing on a variety of ‘head’ keywords and long-tail keywords to generate traffic to your website. By producing content that answers a users search intent, you’re ensuring your content is relevant, increasing your chances of ranking highly. 

Content produced may be in the form of news articles, blogs, videos or infographics, uniquely designed to rank for targeted search terms and engage the user.

 Competitor research is a fundamental element of any keyword research service. Using a range of marketing tools we're able to identify low-competition keywords, providing you with the best chance of ranking for them. 

Our content optimisation service can be used alongside keyword research, to ensure that content produced is suitably optimised to rank highly in the search engine results page (SERP). 

To uncover what your audience is searching for, get in contact with our marketing professionals today!

Marlow Ropes Case Study

International SEO For Global Rope Manufacturer

Written by Ben Keeley. Published on December 9, 2020.

At the start of this SEO project, we specified and agreed the following targets with the client, Marlow Ropes.

Increase the number of backlinks to the website,
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Marketing tips for Black Friday and Cyber Monday

Get ready for a really busy time for ecommerce by unlocking proven tactics, tips, and advice that make the most of this seasonal boom in sales....

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Want to uncover what your audience are searching for? 

To find out more about our keyword research services and to discuss your requirements, call Ben Keeley on 01323 735800, or email, alternatively you can fill in our contact form and Ben will get back to you.

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