Setup Call Tracking in Google Analytics (using Tag Manager) Without Hours of Coding!

For those of you that have tried several techniques (including trawling through Google search – which simply states that you can buy a telephone tracking function if...

Before I begin talking about my experience at UX Brighton 2018, I’d like to thank Danny Hope and the speakers for an amazing conference, I look forward to attending next years.

My first conference and my first time at the Brighton Dome and what a way to...

The chances are you’ve probably gathered some knowledge about Search Engine Optimisation (SEO), read articles, heard information or listened to different opinions about what it is and how it should be implemented. You may have reached the conclusion that...

There’s a common struggle online, the knife-edge balancing act between attention scarcity and information overload. We’re seeing users doing more and more product research online than ever before, options are increasing, and a typical users consideration...

Site speed is somewhat a grey area in SEO. It’s a little unclear on how much Google takes this into consideration in their ranking algorithm. Here at BarkWeb, it’s a factor that’s been at the forefront of our minds for a long time, and that’s why we’ve...

When potential customers are looking for a local shop or service provider "nearby", that’s a strong signal of intent. Last year, Google discovered that smartphone users in particular were dropping location qualifiers like postcodes, towns and counties...

Digital has always been measurable, with accessible metrics for analysing performance that makes it easier to attribute than traditional marketing methods, such as print. For a long time, measurement was relatively straightforward but with the advent...

If you are thinking of getting a new website designed for 2018, now is an ideal time to start thinking about your project so you have sufficient time to plan ahead and consider the kind of website you want for your business.   

Points to Consider...

We kind of love the school holidays. Quieter roads on the commute to work mean an extra ten minutes or so in bed. But the quietness of the roads, got us thinking about website traffic and what the school holidays mean for B2B businesses like ours (and...