ChatGPT Ads Management
People research and buy across Google, ChatGPT, Perplexity and voice assistants these days, not just the search bar. As a ChatGPT Ads agency, we put your business in front of people inside those conversations, with ChatGPT Ads management that covers strategy, campaign build and ongoing optimisation.
The Challenge
People ask ChatGPT and act on what it suggests. If your business isn't in that answer, they never see you.
When someone types "help me choose" or "who's the best", they're close to buying. A sponsored recommendation reaches them right at that point, which is where conversions come from.
Most agencies treat ChatGPT as an afterthought. Competition is still low and ad fatigue hasn't set in, so getting set up now puts you ahead of the businesses that wait.
Our ChatGPT Ads Process
Strategy
We work out where conversational ads fit your business and get everything built in advance, so you can launch as soon as possible.
Readiness audit of your current paid and analytics data
Conversation and intent mapping: the questions you should show up in
Account setup and eligibility, sorted correctly from the start
Build
Ads inside a chat aren't banners, and they shouldn't read like them. We write copy that fits naturally in the answer, then build the campaign structure and landing pages around the questions people actually ask.
Campaign and ad group structure built around your goals
Several ad variations, hooks and offers ready to test
Landing pages that match the question behind each ad
Optimise
Once you're live, we keep a close eye on performance, adjust targeting and creative as we learn, and send you reports you can actually read.
Bid, budget and targeting adjustments as the platform changes
Tracking set up so ChatGPT traffic shows up in your analytics
Clear reporting you can share with your team
You'll see exactly what ChatGPT Ads are bringing in, measured against enquiries and revenue, not vanity metrics.
The Opportunity
700M+
People using ChatGPT every week
2.5bn+
Messages sent on the platform daily
In-answer
Ads appear at the point of decision
Early
The ad rollout is still young, with room to get ahead
Client Success
Reviews
Tony Martin
6 months ago
Working with Julian and the team at Barkweb, was a pleasure from start to finish. They took the time to make building my website a personal experience. Very happy with the finished product
Consultus Care
8 months ago
We have collaborated with Barkweb on a large rebranding project, which has included a new website. The support from Julian and Harry over the past 6 months has been incredible. Their custom CMS is the easiest and most functional platform to update internally that I have experienced. We are delighted with the completed project and continue to work with their team with their ongoing SEO service. Highly recommend.
John Kenward
9 months ago
Totally professional, focusses on our the needs, keeps our internet rankings high, suggests changes only as and when required and provides us with a friendly CMS package which we can easily manage - an excellent company!
How It Works
We look at your current paid activity and analytics, and work out where ChatGPT can add the most value. The plan is based on your data, not guesswork.
We map the conversations and questions your business should appear in, then build the campaign structure, ad creative and tracking plan around them.
We build and launch everything: campaigns, ad copy that reads like a recommendation, matching landing pages and conversion tracking that works from day one.
We keep adjusting bids, targeting and creative as the platform changes, and report on enquiries and conversions rather than vanity metrics. The work doesn't stop at launch.
FAQ
ChatGPT Ads are sponsored recommendations that appear inside ChatGPT conversations, in clearly labelled placements next to the assistant's answer. Instead of matching a fixed keyword list, they're shown based on the context of the conversation, so your business can appear right when someone asks for something you offer.
Final pricing is still settling, but because conversational queries carry high intent we expect premium rates similar to platforms such as Google Ads. We agree a budget with you that fits your goals and keeps your spend under control while the channel is new.
If your customers ask questions before they buy, compare options or look for a recommendation, ChatGPT is increasingly where that happens. We look at your services, audience and current paid activity to judge where conversational ads can add the most value before you spend anything.
Yes. ChatGPT Ads work alongside your existing Google, Meta and SEO activity rather than replacing it. Together they cover customers wherever they search, from traditional results pages to conversational AI answers.
We're a UK digital marketing agency already working across SEO, PPC and AI search optimisation. We treat ChatGPT Ads as their own channel, follow OpenAI's rollout closely, and report on enquiries and revenue rather than vanity metrics.
Yes. We work with clients across the UK. Most of the work happens remotely, with strategy calls and regular reporting, so where you're based makes no difference to the service you receive.