Blog.

Search Engine Optimisation is a constantly moving target. Google continuously updates it's algorithm to provide the best, most relevant content for a user's search query. Here are the SEO trends to watch for 2022....

Well, it certainly has been another interesting year with a sting in the tail with Omicron just to finish off the year nicely.

Yes, we have had some Covid

Unfortunately, even with daily lateral flow testing one of the BarkWeb crew developed Covid and...

Local SEO is the practice of optimising a website in order to increase traffic, leads and brand awareness from local search. Common tasks associated with local SEO include finding local keywords, optimising a business’s Google My Business profile, and...

After almost a year of testing, Google has released their new Search Console Insights beta to all search console owners with a verified property. This new tool has been developed with content creators in mind, to help them identify their audience and...

With Google pursuing user experience to a greater extent than ever before, signified by their continued push to have ‘page experience’ as a major contributing factor in their algorithm update coming mid-June 2021, it may come as no surprise that Google...

Nationwide SEO and Google Shopping campaign for ecommerce store serving Inspection Cameras

Access Cameras are the market leaders for state-of-the-art inspection cameras in the UK and are the official suppliers to Local Councils, the Police, Fire Brigades,...

This week is National Apprenticeship week and as an employer who both enjoys and is committed to training, we thought we would explain what apprenticeships are, take a look at them as an alternative to a degree, explain how we recruit and select apprentices...

Google Analytics is perhaps the single most important tool for business owners with a digital presence. The platform allows the owner to understand traffic sources, user behaviour and conversion characteristics. This data is invaluable and can be used...

Storm Buggies approached BarkWeb to commission a national UK-wide campaign targeting searches for their products.
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Where should you focus your investment to achieve the most effective marketing campaigns? What sort of activity should you undertake? Who should you target and how?
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