Link building refers to the process of acquiring external links from websites to your own. These websites may link to your homepage, or if you’ve created a particularly informative blog on a niche topic, they may link to this to provide their own users with additional value - these are known as deep links.
Link building is extremely important as it remains one of Google’s top ranking factors. Google uses links as an indication of ‘authority’, with links being seen as a ‘vote of confidence’ about a page - i.e. a page wouldn't get links unless it deserved them.
At BarkWeb, our tried and tested link building service creates authority for your brand; increasing respective search engine positioning whilst simultaneously increasing referral traffic.
The first step of our process is a comprehensive link audit, taking an in-depth look at your current backlink profile. From here, we’ll develop a link-building strategy around your business objectives. Any current backlinks that may be harming your SEO efforts will be disavowed, ensuring your brand has a clean digital footprint. We'll curate relevant content and undergo outreach efforts, ensuring your brand is shared far and wide.
Rest assured, we only adhere to 'white-hat' link building strategies, ensuring your brand continues to be held in high regard.