Build an engaged database bursting with brand loyalty and advocacy with our email marketing platform.
Pay Per Click (PPC) advertising, or paid search, uses paid for adverts to target potential customers who are specifically searching for your products or services. As the name suggest, this digital marketing technique only costs the advertiser when someone clicks on your advert.
Pay per click advertising (PPC) or paid search across Google and Bing is continuing to change as consumer intent, the digital landscape and paid search technology all continue to evolve. Our role is to make sure you don’t get left behind. We want you to evolve with it, positioned at the cutting edge of marketing techniques and technologies, using digital innovation to your advantage.
Increasingly intelligent algorithms, new audience targeting methods and more ways of attributing conversions are now the norm when managing PPC and paid search campaigns. We will not only ensure you find yourself at the top of search results, but that your budget is spent as efficiently as possible so you gain real value for your investment.
A key benefit of paid search is that you can target your campaign locally or globally and direct your campaign to reach the right people at the right time. PPC campaigns allow you to choose your daily budget and bidding strategy among a myriad of other settings to customise a bespoke campaign as per your requirements.
Target keywords and phrases drive visitors to your website and meticulous daily monitoring, with minor tweaks, ensures your campaign is optimised and working as cost effectively as possible. Conversion data provides meaningful statistics, including ROI, so you can see what value you get from your investment in paid search.
Google Shopping allows you to list your products, services and goods so that they appear dynamically on Google. Google Shopping results will achieve greater consumer reach, target a specific audience and gain a measurable ROI. Google Shopping drives more sales by displaying your products in prominent shopping results, so more customers can find your products when they're browsing and searching for them. Because Google Shopping is dynamic, it allows for control of information on product listings and provides potential customers with accurate, relevant and up-to-date product information when searching online. If you have an existing ecommerce website or are thinking of setting up a new one, our team of experts are on hand to ensure you make the most of your business with Google Shopping.
As an accredited Google Partner, our digital marketing team have been endorsed by Google and are recognised as having the expertise, skills and knowledge to successfully set up and manage your PPC, Google Adwords and Google Shopping campaigns, to deliver real value to our clients. Being a Google Partner shows that we are a trusted digital marketing agency, the certification assures that we are highly competent at running successful campaigns. Working with us, you would benefit from digital marketing strategies that are grounded in experience, and highly effective at delivering a high ROI.
We'd love to hear from you. To talk about your digital marketing requirements OR to find out more about pay per click (PPC), Google Shopping or any of our digital marketing services, contact Ben on 01323 735 800, email firstname.lastname@example.org or complete our contact form and we will be in touch.